How we work

We strive to make your online investment in your business highly profitable. Let us guide you through our process.

Research

A successful project starts with a clear goal in mind, so we need to understand what your ultimate end goal. We will research the project in terms of how it impacts and integrates into your business and how it should function once it is built.

We then identify and recommend the best and most suitable technology to achieve your vision.

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Plan

Next, we scope out the exact design and user requirements of your project. This will help to estimate the budget, as well as the timeline and delivery of milestones.

You will start to see your vision take shape as we share with you some early concept wireframes and start crafting a content strategy to structure your site effectively.

At the end of this stage most of your requirements will have been determined and both parties will possess a solid understanding of the project.

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Design

As the concept wireframes transition into an actual prototype we will start integrating your branding elements into the overall design.

The prototype will then be developed further based on usability considerations that aim to answer questions like "Does the site have a clear flow?" and "Can the user easily find the Contact Us button?"

Finalising the decision making on all requirements is most cost effective if completed at this stage of the process

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Develop

The prototype will start to fully integrate your brand and design elements while the various requirements and content strategy are built into it.

All site functionality is implemented allowing you see your product come to life.

As part of our quality control process as we conduct extensive testing and debugging.

The content is implemented once quality control is passed.

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Deploy

The prototype will now fully function and look like the finished product.

We will stress test the site to ensure that it holds up well under load.

Once that's done, your project is ready for it's inaugural launch.

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Promote

Congratulations on your successful launch! Users will start using your brand new site, but you will need to keep them happy.

Additional advertising and marketing efforts such as using Google Analytics, implementing Search Engine Optimisation (SEO) and utilising targeted keywords are necessary to keep your website easily searchable by prospective customers.

Further content updates and minor tweaks to optimise the website will also help to maintain it's content relevancy and user accessibility.

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